The third edition of the event “Ação Climática em Foco” (Climate Action in Focus), promoted by B4—the first climate action exchange in Brazil—will address topics related to sustainability, creativity, regenerative finance, as well as presenting the company’s performance indicators.
The event will be held tomorrow, April 12th, from 10 am to 1 pm at AYA Earth Partners, located at Cidade Matarazzo in São Paulo. In this edition, the seminar features the participation of Fipe (Economic Research Institute Foundation).
The goal of the meeting, which is free and open to the public, is to discuss topics related to sustainability, creativity, the regenerative economy, and blockchain. Additionally, B4 will present its latest monthly performance indicators.
Geared towards anyone interested in ESG and sustainability, the seminar will feature the participation of CEOs, as well as founders, technical directors, and representatives from ESG, commercial, and financial sectors, alongside lawyers and journalists. The first edition of the event took place in November 2023 and gathered approximately 100 people. The audience of the second edition was similarly sized but more specialized, with around 90 experts in new economy topics.
“Ação Climática em Foco – third edition” will feature notable guests from the sustainability and ESG sectors to discuss topics such as: the climate action journey, sustainability and creativity, and the transition towards the regenerative economy.
Among the confirmed experts are: Odair Rodrigues, founder and CEO of B4; Sergio All, ReFi advisor at B4; Carlos Silva, representing Fipe; Brandon Nogueira, Sustainability Director at the Global Institute; Gustavo Macedo, AI consultant and professor at Insper and Ibmec; and Murilo Gun, speaker and professor of creativity.
The main goal of the event is to provide transparency on B4’s performance indicators and its positive impact since its launch, while furthering discussions on the need for companies to embrace regenerative awareness in their sustainability projects.
The seminar is free, and participants must register via the link: https://b4acaoclimaticaemfoco.rsvpify.com
About B4
Acting as a facilitator in the carbon credit market is one of the main goals of B4, the first climate action exchange in Brazil, launched in August 2023 in São Paulo. Using Blockchain technology, B4 provides a solution that transforms sustainable assets, ensuring carbon credit records are immutable, avoiding duplication, and guaranteeing a transparent and secure environment.
“B4 was created with the goal of acting as a facilitator in this highly valuable and rapidly growing carbon credit market, not only in Brazil but globally. Our expectation is for the company to handle up to R$ 12 billion in carbon credits within its first year of operation. Therefore, national regulation of this market is very important for us, as well as for all companies and organizations truly concerned with global sustainability,” says Odair Rodrigues, the company’s founder and CEO.
Event Details
• Ação Climática em Foco – third edition
• Date: April 12th (Friday)
• Time: 10 am to 1 pm
• Location: Alameda Rio Claro, 28 – Bela Vista, São Paulo – AYA Earth Partners – Rosewood Hotel – Cidade Matarazzo
• Registration: https://b4acaoclimaticaemfoco.rsvpify.com
FOR THE PRESS
Journalists wishing to cover the event should contact B4’s press office at gabriela@pautei.com or WhatsApp: +55 (19) 99312-7262.
